This Year’s SEMA Show Was the Site for Numerous BMW Premieres
At the recent 2017 SEMA (Specialty Equipment Market Association) Show in Las Vegas, Nevada, BMW introduced a variety of accessories to make your vehicle that much cooler, as well a very special anniversary version of the BMW M3.
Since the all-new 2018 BMW M5 was introduced last August, this is the ideal time and place for the company to reveal the full range of M Performance parts that are designed to enhance the vehicle. From components meant to enhance the vehicle's aerodynamics to an array of performance-oriented accessories, you'll find everything you need to bring the track influence to your road-ready ride.
The one-of-a-kind (literally) 2018 BMW M3 "30 Years American Edition" vehicle, which was designed by BMW Group Designworks and built by BMW Individual, made its global debut at the 2017 SEMA Show. Created in honor of the 30th anniversary of the M3 first coming to the roads and tracks of the United States, the vehicle boasts an America-inspired red, white and blue color scheme.
The BMW Turbocord™ EV Charger was also introduced at this year's show. This charging solution offers that BMW i and BMW iPerformance vehicle owners the fast charging they want, plus the flexibility of dual-voltage (120 V/240 V) use.
BMW also showcased a variety of vehicles at SEMA, including the BMW 740e iPerformance, BMW 440i Gran Coupe and BMW X3 xDrive 30i; BMW Motorsports was represented by the Moto GP BMW X2 safety car and the BMW M1 IMSA Group 4 race car.
The 2017 SEMA Show, which took place on more than one million square feet of the Las Vegas Convention Center and enjoyed roughly 60,000 visitors, is the world’s premier vehicle individualization trade fair.
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